Podcasts

Is offering discounts the right move for your cleaning business? In this episode, we dive into the pros and cons of discounts, why the cleaning industry is a luxury service—not a discount service—and the pitfalls of platforms like Groupon. Learn smart ways to offer value without sacrificing your profits, and why community giving can be a better way to give back.

Meet Amber Elise, a seasoned cleaning business owner and content creator who’s been in the industry for over 20 years. From starting as a young helper for her grandmother to managing estate cleanings, Amber shares her heartfelt journey and insights on Cleaning Business Life.

Save thousands by defining and auditing your cleaning business service area! Learn why knowing the distance between jobs, travel time policies, and safety checks can protect your bottom line and keep your operations efficient.

Navigating the world of 1099 contractors vs. W-2 employees can be tricky for cleaning business owners. In this episode, we break down the key differences, legal limitations, and practical tips for hiring and managing both types of workers. From uniforms to training, insurance to company culture, learn what you need to know to build a successful and compliant cleaning team.

Imposter syndrome hits everyone—even Shannon and Kimberly! Join us as we dive into the fears and self-doubts that can suddenly knock you off balance in your cleaning business journey. Learn practical mindset shifts and the power of supportive friendships to help you overcome that nagging feeling that you don’t belong. Remember, you’ve earned your place, and what others think of you is none of your business!

Ever wondered how cleaning pros discreetly communicate just how messy a home really is? In this episode of Cleaning Business Life, Shannon and Kimberly reveal the secrets of the Dirt Code — a special language cleaners use to rate and report dirt levels without making clients uncomfortable. Learn how to implement this simple scale and improve your communication with clients and cleaning techs alike.

Thinking about starting your own cleaning business? This episode breaks down the 10 essential steps to launch with confidence—from choosing a trade name and getting your EIN, to deciding on your services, gear, and pricing structure. Hosts Kimberly Gonzales of PÜR Evergreen and Shannon Miller of Klean Freaks University walk you through practical, real-world tips to help you build a strong foundation. Whether you’re going all-natural or using traditional products, this episode is your launchpad to success.

Cleaning Business Life is a weekly podcast hosted by Shannon Miller and Kimberly Gonzales, designed to support cleaning business owners from startup through seven-figure growth. Tune in for expert tips, real stories, and strategies to help your cleaning business thrive.