How PÜR Evergreen got its Name
Ever wonder how businesses come up with their names? Whether it’s a global brand or a local favorite, there’s usually a story—sometimes practical, sometimes deeply personal. And yes, PÜR Evergreen® has a story too.
I’m Kimberly, and this is how it all came together.
The Start of My Cleaning Journey
Back in 2015, I launched my first cleaning business under the name Colorado Mile High Cleaning. I was proud of the name and excited to serve my local community. But not long after, a new company moved into the area with a very similar name, creating confusion for clients. That’s when I decided it was time for a rebrand—something fresh, unique, and memorable.
In 2016, Evergreen Eco Clean was born. I loved the way it sounded. It captured my values perfectly:
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Evergreen, like the tree—symbolizing freshness, year-round vitality, and the clean, natural feeling I wanted my clients to experience.
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Eco Clean, because being eco-friendly wasn’t just a trend for me—it was a core part of how I operated my business.
It was a name that truly represented who I was and what I believed in.
The Birth of the Product Line
As my cleaning business grew, I began hiring staff and noticed a recurring problem: We were using too many different products. Some weren’t truly “green,” and many required too much training to use properly.
That’s when the idea sparked:
What if I could create one product that did the job of many? Something truly natural. Something that worked better than the commercial cleaners out there—and was safe enough to use everywhere.
For the next two years, I poured my energy into research, experimentation, and testing. The result? A powerful, plant-based cleaner that was:
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Streak-free on mirrors
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Tough on grease
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Safe on granite, stainless steel, glass, tile, and more
And the best part? It smelled amazing and actually worked better than anything we had used before.
Naming the Brand: PÜR Evergreen®
With the formula complete, I knew I needed a name that felt as powerful and intentional as the product itself. I wanted something playful yet meaningful.
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PÜR was a twist on the word “pure.” I love a good play-on-words, and this variation gave it a modern, clean feel.
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Evergreen paid tribute to the origins of my cleaning business—and the inspiration that started it all.
And just like that, PÜR Evergreen® was born.
Today, It’s So Much More
What started as a need within my own cleaning company has grown into a full product line helping families and businesses create safer, healthier, and cleaner spaces—without all the harsh chemicals and clutter.
It’s been quite a journey, but one thing hasn’t changed: My commitment to creating products that are effective, safe, sustainable, and full of heart. 💚